Visualize your business model!


At the JAM office in Amsterdam we recently performed a pilot training on Business Modeling and Visualization. As we claim that you need to visualize your business model, we would like to try this out through a pilot at the Vizthink NL gathering in The Netherlands.

But how to do that? Are people able to draw? Do they think it is fun? 

The training was set-up as follows:

  • 45 min. of business modeling 
  • 45 min. of Dare2Draw 
  • 45 min. case on business modeling and drawing. 

Fun was that Jan and Mike (JAM) taught the audience to draw. They started with ‘just’ drawing, then to the basics of drawing (people, figures, lines, symbols) and also movement, emotions and composition. I was very surprised that I could learn so much from these guys. In my

img_0090consulting career I never had this kind of training. Then we gave the pencils to the audience and asked them to come up with a new inspiring business model. Amazing to see the energy flow and the results of their business models. The evaluation was very positive.

People claimed that they were inspired in a different way by starting to draw right away. More to come next year in our Business Model and Drawing training!